Case Study
Hey Social
Marketing
Hey Social crafts impactful social media ads that boost brand profitability, blending professional content with data-driven strategies for optimal growth.
- Client
- Hey Social
- Industry
- Marketing
- Services
- Branding
- UI/UX Design
- Web Development
About the project
Offtech partnered with Hey Social to transform its digital presence. We crafted a memorable brand identity that reflects their innovative approach, designed an intuitive and visually appealing UI, and developed a robust platform that significantly improved their conversion rates. This comprehensive overhaul helped Hey Social better connect with its audience and drive profitability.
Brand identity
Hey Social’s logo, featuring a waving hand, perfectly captures their friendly and welcoming approach. This simple yet powerful symbol highlights their commitment to positive and engaging interactions.
Color palette
Electric lime and coral bring energy and a bit of attitude, lilac and pink keep it friendly, and black and light grey keep the content front and centre.
- #CDA2FF
- #F6C1D9
- #EEEEEE
- #FF6A5C
- #E2FF4B
- #000000
Web design
Balancing an efficient user experience with moments of surprise and delight, the website mirrors the social feeds Hey Social’s clients live in. Playful hand-drawn shapes, bold type and real creators make it feel personal — meeting customers where they are by reflecting who they are.
Web development
We developed a fast, responsive platform with clear calls to action throughout, built to turn visitors into booked calls.
Syrian Canadian Foundation
Syrian Canadian Foundation supports Syrian refugees in Canada, providing language training, mental wellness programs, and personal development to help newcomers thrive in their new community.
Case Study
Your brand
Next?
Tell us where you want to go. We will shape the brand, the website and the plan to get you there.
